Build a Niche Marketing Business – Step 7: Find A Product
Okay…you’re gonna have people…probably a LOT of people who are extremely interested in your niche…visiting your site. That’s exciting all by itself!
BUT…the whole idea here is to make money!
You’ve already learned that to make money you have to sell something…that’s a “no-brainer”!
One of the first things the average Joe or Jane that throws up a web site does is to immediately put AdSense ads on the site and then just sit back and wait…and wait…AND WAIT!
The truth is, AdSense doesn’t work very well unless you have traffic to your site. THIS METHOD will get that traffic coming.
I’m going to HIGHLY recommend that you stay away from AdSense for a while when you first start! Maybe later, when the site has matured and has started to make some money for you…THEN you can add AdSense if you want and make even MORE money.
So…the very BEST place you can go to find a product is right between your ears!
Having your own product gives you the highest profits, much more control over what happens and more security in your business.
We’ve been talking about candle holders. Having your own product in the candle holder niche DOESN’T mean you have to sell candle holders!
Why not sell a simple little book of resources where people can FIND reputable candle holder manufacturers along with a review of each one?
Why not interview a candle holder designer and REALLY ask them some good hard questions on candle holder designing…record it and sell the recordings? OR…interview an interior decorator and ask them about designing with candle holders.
Why not put all your articles together, add to them and sell a book called, “The Ultimate Guide To Candle Holders”?
SEE? It isn’t that hard!
When you have your own product, you set the price, you make all the profits, you decide if you want to let other people help you sell it, you’re the boss!
Admittedly, making your own product isn’t for everyone…but it IS a WHOLE lot easier than most people think!
If your own product seems a little far-fetched right now, there are SEVERAL other ways to find yourself a product to sell.
One of the easiest ways to find a product is to use a time-tested and trusted site called ClickBank. The marketplace…where all the products are…is at: http://www.clickbank.com/marketplace.htm
There are literally 100s of products there in a TON of categories. On the main Marketplace page, you can sort the products by popularity…how popular the product is…high gravity…how many affiliates are selling the product…low gravity…again how many affiliate are selling the product but on the low end of the scale…and several categories of profit in your pocket!
It’s easy to review the sales pages to see if YOU’D buy from them as well as see how much you’ll make for a sale.
Spend some time at ClickBank…you’ll be surprised at what you find there!
Another good resource is PayDotCom. This site is very similar to Clickbank and provides basically the same type of products as Clickbank. While it does allow it’s product owners to sell physical products, you will mostly only find digital products.
Here is a great resource to help with finding new products from Clickbank and PayDotCom. When you sign up today for your Free PayDotClickbankAlerts, you’ll begin receiving FREE DAILY ALERTS showing you EVERY BRAND NEW PRODUCT that was listed at either of the ClickBank or PayDotCom affiliate networks within the last 24 hours.
A popular place to find physical products to sell is Commission Junction
CJ is a little more to wade through but it may fit better into the niche you’re working with.
It doesn’t cost anything to sign up as a publisher at Commission Junction and you’ll be adding another stream of products to your bag of tricks when it comes to finding products.
You already have several other good prospects for finding products as well…you know where?
The best prospects might come from your spying missions you did back a post or two! Remember those “affiliate” links you looked at? Why not dig through those and find a product you can be proud to sell and signup for that affiliate program?
With any product you get from someone else…the affiliate products…you ALWAYS have to know how much you’ll get paid for each sale, how often you’ll get paid, how you’ll get paid and how much trouble it will be to get your affiliate link.
THE BOTTOM LINE ON PRODUCTS
It’s ALWAYS best to have your own product…no two ways about it! However, that takes some time…at least a little bit. I’ve tried to give you some ideas on how to create your own products quickly and easily and hope you follow up with those ideas.
BUT…to get started, you may want to use affiliate products…banking the money until you get your own product out there and selling.
I’ve given you some VERY good places to find affiliate products AND you’ve found some of your own during you “spy missions”.
You just have to know that, as long as you’re selling affiliate products, you are really at someone else’s mercy. They can go out of business…they can decide that they can’t pay you your commission that month…they can…do anything they want!
SO…for now, go find some affiliate products. But, in the back of your mind, be thinking of a good product of your own to sell to that niche so YOU can control things!
Do your homework…really dig into it…and then, get out there and find a product! We’re almost ready to unveil this thing…it’s REALLY getting exciting now!
Disclaimer: Some of the links mentioned within this post, or posts it may lead to, are my affiliate links and in such case I will get compensated for recommending those products. However, I will never recommend something that I don’t personally believe in and welcome your questions and feedback.
February 9th, 2009 at 11:21 am
Great Post Brett. Clear and concise. Making your own products isn’t as hard as it first appears. Perhaps the biggest problem is not worrying too much about it being perfect. I know that was one of my barriers, still is. Clickbank and CJ are certainly faster, and probably the best place to start, while you are working on that product of your own.
Earl Netwals last blog post..This may not be Appropriate for you…
February 9th, 2009 at 12:41 pm
Brett,
Great series. Each time you give some info I didn’t thought about. I remember now I have a commission junction account, going to check now it if still exist. I use them for some nich products as well (telecom), exactly as you recommended.
Thanks
Fred
Fred Lotgerings last blog post..The Niche Giveaway 3
February 9th, 2009 at 1:03 pm
Some good advice Brett!
When you are first starting out in a niche, using affiliate products to help test the market is a great way to go. Then if you notice that you are selling some, then you might want to consider putting the time into creating your own product.
Joel Osbornes last blog post..Stand Out with New Quality PLR
February 9th, 2009 at 2:21 pm
Hey Brett,
This is another in a long running series of good information you are giving. I think one of the hardest things for people to realize is that affiliate marketing can really get you started down the right path. So many opportunities. Thanks for sharing this. It will really make a difference.
Andre Arnetts last blog post..Should You Attend An Internet Marketing Seminar?
February 9th, 2009 at 5:50 pm
Have to agree with Joel I always start with affiliate products and find it if and how things are selling in that niche. They are all different.
Then you can create a product because you have a much better feel for what is selling and in what form.
Mike Paetzolds last blog post..Blow away the obstacles and get going
February 10th, 2009 at 7:37 am
Great info Brett.
Have to agree with the Adsense part…you hear about marketers making a killing with that, but then they have tons of traffic to their sites and it’s most just ads.
Having your own product in a niche that has buyers can be a very lucrative proposition.
Keep up the good work!
Ron
Ron Barretts last blog post..Relationship Marketing – It’s All About Perception